REV - VW's comeback plan: Legacy vs. the EV revolution
Deutsche Welle (Engl)
11.07., 01:15
- 01:30 Uhr
Volkswagen helped define the modern car - from the Beetle to the Golf and Polo. But in an era shaped by electric vehicles, software, and fast-moving global competitors, the German automaker is under pressure like never before. After years of pushing futuristic "ID" branding, VW is now turning back to its roots - betting on legacy, familiarity, and affordability to win back customers.